Calls ring while crews are on a job, estimates are sent and never chased, and repeat customers are left to remember you on their own. The revenue is generated — it is lost between stages.
of callers reach a person.
Benchmark measure of how often inbound calls connect with a human.
of answered calls generated by digital marketing are qualified leads.
Marketing spend produces volume; qualification determines value.
of those phone leads convert during the call.
Conversion happens live, on the phone, inside the first conversation.
of businesses in the benchmark fail to ask the lead to book or buy.
A missing ask is a process gap, not a marketing gap.
Demand may already exist. The bigger question is whether calls, inquiries, estimates and follow-up move through a reliable system.
U.S. jobs in plumbing, heating and air-conditioning contracting
Approximate 2025 employment figure. This is an employment metric — not a count of businesses or customers.
U.S. jobs in electrical contracting and wiring installation
Approximate 2025 employment figure. This is an employment metric — not a count of businesses or customers.
Turn calls, web traffic, estimates and existing customers into booked jobs, repeat business and revenue leadership can track.
See how the system worksReserved. Published only after client data is verified and approved.
Reserved. Published only after client data is verified and approved.
Reserved. Published only after client data is verified and approved.
Reserved. Published only after client data is verified and approved.
Until then, the figures on this page are third-party industry benchmarks — they establish the size of the problem, not a claim about our outcomes.
Industry statistics displayed on this page are third-party benchmarks provided for educational and contextual purposes. They do not represent results achieved by RealChill or guarantee future outcomes.